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Friday, August 14, 2015

Outsourcing the spouse-finding: Climax

To all those who have missed the prequel to this, click here
"If something is not your core competency, outsource it and save time and money"... and heartbreaks!

அனைவருக்கும் வணக்கம்!
Straight ah matterku போவோம்...
Let's say the hero was just doing his business from stage one. ("மூடிட்டு அவன் வேலைய மட்டும் பாத்து இருந்தா...") His parents find him an alliance.

Resources and Capabilities: He would have had a lot of time to explore his personality, build his career and become better. Not much costs and time involved prior to marriage or engagement, except for the sourcing cost. Your resources (parents and relatives) are fully capable of finding a good match. You don't have to build any capabilities. It is an asset-light strategy.

Competitive advantage: Easy (சப்ப மேட்டர்!) He would have got into the best colleges / universities and/or started his own business and/or other stuff! May be he may not have some advantage over others, may be he has changed his game altogether. It's so much easier to focus on one thing at a time than having some nagging text messages all the time.

Yada yada yada... Superior happiness!
"There's always more than one way to reach the destination. Look around."

There's been an interesting video doing the rounds in YouTube recently. Well, arranged marriages are cool. No big fuss. Parents decide - 11 times out  of 10, they are right. And they do know what's best.
And this is not to say they are marrying you against your wish. Assuming you accept and then it is a proper arranged marriage.

Benefits:
1) Straight to the finish line without much hurdles
2) Strong support system - doesn't break often
3) "If you can fall IN love, you can fall OUT of love. No guarantee in that. 'Arranged' is a safer option"
You don't want to find one more thing you suck at, right? Leave this to parents! :P

Tradeoffs:
1) It's not going to be a lowwwwve marriage. That's alright. Strategy is all about deciding what to do and what not to do. There's got to be some tradeoff - you can't have everything in life. Look at what happened to Continental Airlines when they tried to emulate South West.
 நான் என்ன சொல்ல வரேன்னா "ஆணிய புடுங்க வேணாம்!" (What I'm trying to say is, don't pluck the nail)
2) There are people who say "How can I marry someone without knowing him/her at all?"
Hey, come understand me, you have 5 years time. I know people who have said "ஐயோ T.Nagarல ரெண்டு வீடு போச்சே!" after a breakup. Think again! There's no such thing as loyalty, faithfulness in this world anymore. Broken glasses are always replaced with new ones, mostly without much crying over them :)

If you are of the adventurous type, try living with someone in arranged marriage. It's worth it. Our previous generations have done it extremely well. Sure you can do the same. Our generation is better in everything right? Better them if you can!

There's a traditional aspect worth enjoying - all the mantras (if you are a Hindu, others please imagine something I don't know what happens in other weddings) and everything - it's an experience in itself. And the food, relatives, friends, musical instruments. If you can't enjoy 'that' music you are struggling in life!

Coming to the I-am-a-very-modern-person types. Some 'stuff' for you
1) You don't care about the past right? Everyone has a past. Accept it. Still, this strategy works
2) You don't believe in dowry system and other traditions? Men: Stand up and say No. Women: Do the same. Still, this strategy works
3) Bored of dates and fooling around? Try this. Thank me later.

Coming to the traditional types...
1) Soup boy / girl? This is your only resort
2) Waiting for someone special? உனக்கு straight ஆ 60ம் கல்யாணம் தான்! அப்பா அம்மா சொல்றத கேளு! நல்ல வருவ!
3) Fell in love by mistake? Never too late. Escape or face facts! :P
And yeah, do MBA!

Like sarcasm, 'bro'?
"In a love marriage, you marry your own girlfriend. In arranged marriage, you marry someone else's! Sounds hot, right?"

Yeah, deep. [Same for women. Not being sexist]

In B-School you don't learn management alone, you learn a lot more. Putting it in a different way, it teaches you management only, but you can learn a lot of other things, starting from philosophy! And you understand people better. May be it's got something to do with age, doesn't matter. Whatever it is, I have never had so much clarity about many things in life than I have now. Hence this post!
Yeah, it's a little brutal and more realistic than usual. But then, you know...

மீண்டும் சந்திப்போம்!
Au revoir!